Belfast's No. 1 Slow Fashion Streetwear Brand
As Belfast, Northern Ireland's premier slow fashion streetwear and loungewear brand, we specialise in hand crafting unisex apparel that seamlessly blend style and comfort. Each garment is meticulously designed and manufactured to ensure maximum longevity, allowing you to re-wear and restyle your favourite pieces over and over without sacrificing quality.
New Arrivals
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Fresh Start Lemon T-shirt
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- £28.00
- Sale price
- £28.00
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Fresh Start Strawberry T-shirt
- Regular price
- £28.00
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- £28.00
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Fresh Start Sweatshirt - Charcoal
- Regular price
- £25.00
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- £25.00
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Fresh Start Sweatshirt - Butter
- Regular price
- £45.00
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- £45.00
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Welcome to AHL Apparel
At AHL Apparel, we prioritise both style and functionality. Our garments are crafted in Belfast, Northern Ireland, with care to ensure maximum comfort without compromising on aesthetics. But we don't stop there. We're committed to longevity, both in terms of durability and timeless style. When you invest in AHL Apparel, you're investing in pieces that will remain wardrobe staples for years to come.
What truly sets us apart is our dedication to originality and efforts to sustainability. We're not just another fast fashion brand; we're a movement. Each design carries with it a story, a message, a piece of our collective identity. When you wear AHL Apparel, you're not just wearing clothes – you're making a statement.
Join us in redefining streetwear. Let's connect through style, let's spark meaningful conversations, and let's make a difference – one outfit at a time.

Holiday Shopping Made Easy: Your AHL Gift Guide for a Stylish, Slow Fashion Christmas
The countdown to Christmas is on, and at AHL, we’re making your festive shopping effortless, meaningful — and stylish. Whether you’re shopping for a loved one or treating yourself, our carefully curated Christmas Gift Collection brings together everything you need to make this season merry, bright, and sustainably fashionable.

Pop Up Markets
Are next upcoming pop up markets include:
Tbc

East Belfast Enterprise Launches Mural With Local Business Owner
"Abbie Lawlor founder of AHL Apparel is the face of one of the murals and she has benefited from a number of business support programmes to assist her business from East Belfast Enterprise."

Customised Work
Did you know we also offer customised services? We can provide anything from occasion wear right through to workwear, whatever you need, we've got you!